Tips for ordering a promotional calendar for your customers
It’s that time of year again when we’re only a couple pages away from recycling our 2018 calendars and getting a shiny new 2019 model. For your customers, that means a spot is opening up on their desk or wall that gets looked at a dozen times a day. Wouldn’t you love to see your logo and contact information in Read More…
Press Release: ULTRA GRAPHICS WINS TOP HONORS AT PREMIER INTERNATIONAL PRINT COMPETITION
OCTOBER 25, 2018, BILLINGS, MT…Ultra Graphics, a print and marketing firm with locations in Billings and Bozeman, is pleased to announce it is a recipient of a 2018 Benny Award. This is the highest honor in the Printing Industries of America’s (PIA) Premier Print Awards Competition. Ultra Graphics won in the Industrial Printing category for their Rocky Mountain College Human Read More…
What to look for in a commercial printer
In some competitive markets, choosing a commercial printer for your organization can be tricky. Ultra Graphics has compiled a list of the top 5 traits your printer should have to best support your business or non-profit. This article will describe the following traits, and why they’re important: Accessibility, reliability, versatility, affordability, and authority ( a lot of “ility’s”) Accessibility The Read More…
How Variable Data Printing Can Enhance Your Marketing Campaigns
Personalized advertising gets your attention. Whether it’s an image that tugs at the heartstrings or an offer that’s hard to refuse, it makes more of an impact when it’s tailored to your specific interests. By using variable data printing (VDP), you can personalize your marketing pieces to connect to each of your customers. To put it simply, variable data printing Read More…
10 Basic Concepts to Improve Your Graphic Design
Experienced and professional designers have an eye for layout, composition, and color – gained from years of work and thousands of projects. For those not familiar with the concepts of design, building a pleasing visual for a marketing or advertising campaign can seem daunting. While the design is not the most important part of a campaign (that would be the Read More…
Featured Website Plugin: Formidable Pro Forms
Every website typically needs at least one web form. Usually it’s a general contact form, which is a great way to let your users communicate with website owners in a structured and easy-to-understand format. Web forms allow websites to collect the data that they need to offer quick support, information, or followup by asking specific and relevant questions. We won’t Read More…
How to add video to your website
Adding video to a website, whether it’s on WordPress or not, is actually quite simple. If you upload the video to a streaming provider such as YouTube or Vimeo, it can be as simple as pasting the video’s URL into a post or page (for WordPress sites), or the video’s provided embed script code into an html or PHP document Read More…
How to Plan Your Trade Show Display
If you’re reading this, you’re probably already considering promoting your products and services at a trade show. Whether you need help designing your exhibit, ordering promotional items, printing display banners, or all of the above – Ultra Graphics can help. Benefits of Attending a Trade Show Making the investment to attend a trade show not only opens the door to Read More…
Top 10 Power Words For Marketing Headlines
Language is one of the most powerful tools that we can use as marketers. It probably sounds pretty cliche by now, but content is king, and words sell. Marketing materials come in so many different forms these days; everything from online ads and social media posts, to direct mail and billboards. Now more than ever, specific words matter – they Read More…
Ten Website-Related Terms You Should Know
Talking about websites with anyone inevitably leads to a breakdown of communication when one party starts throwing terms around like DNS, TLS, and CMS (not to mention the double whammy of the acronym). The web world is a complex one, and while the goal is to make your finished website intuitive for the user, the path and technologies that exist Read More…
4 Ways to Save Money on Direct Mail
The savvy marketer already knows that direct mail works wonders for successful reach and engagement, but just in case you needed some extra reinforcement, a recent survey by Small Business Trends* provides some great insights into the modern consumer: 54 percent of consumers surveyed said they want to receive mail from businesses they’re interested in. 59 percent of U.S. respondents Read More…
Not Your Dad’s Legos
Local Billings team wins state-wide competition using robotics, teamwork and problem-solving. Here at Ultra Graphics we love to highlight things happening in our community that show everyone how amazing Billings and its residents are – and this one is extra special: In late January, a Billings-based team succeeded in winning first place at the Montana FIRST Lego League state competition Read More…
Image Optimization: an Intro and Guide
With the rise of image-heavy social media networks like Instagram and Pinterest, the demand for “media-rich” websites is becoming less of a trend and more of a necessity. People expect to see multimedia during their browsing experience, and the days of text-heavy or bland content with no supporting imagery are numbered. On the other hand, the increase in media-rich sites Read More…
What to do when marketing makes you feel dumb.
It’s happened to all of us. Whether it be a multi-touch campaign, a Facebook ad, a direct mail piece, or just a gigantic sign outside your storefront – there have been those times that you were confident that customers would be marching in by the thousands. Days later, when it doesn’t happen, you’re scratching your head wondering why it was Read More…
Company Spotlight – Lynnrich Siding, Windows, and Doors
Lynnrich seamless siding, windows and doors shares some marketing tips that make their local business a successful one. We’ve probably all heard the catchy Lynnrich Your Home jingle on the radio. The owner was kind enough to answer some marketing questions to give us some insight into his customer-service oriented approach to running a local Billings business. What is the Read More…
Website Security – an Intro and Guide
Whenever a new system, program, resource, or technology is unleashed upon the world, you can make a sure bet that someone bad will do everything they can to exploit it. The most widespread technologies are also inevitably the biggest targets, and there’s fewer Content Management Systems (CMS) with a bigger bullseye on its back than WordPress. At the time this Read More…