Ultra Graphics products for Marketing Services:

Brand Identity

What does Branding & Identity mean to Ultra Graphics? All of the components that relate to a company combine to be their brand identity. This can include logotypes, fonts, colors, textures, photography, and more. Branding goes way beyond a logo, tagline or jingle, it’s the message the consumer receives – the entire customer perception. Over time, your customers will connect Read More…

Direct Marketing

Direct Marketing – What is Direct Marketing Direct marketing is the selling of a product or service without an advertising middleman such as TV or Radio. It is a targeted message to a specific audience, and typically allows for a higher conversion rate compared to other methods. Some direct marketing concepts: Targeted: Specifies a one-on-one communication between a marketer and Read More…

Email Marketing

No matter the industry, email marketing plays a major role in the day-to-day communications of any organization. People spend hours a day checking and responding to their messages, making email marketing a key way for you to reach out to potential sales leads. However, in a sea of email marketers trying to get noticed, how can you truly stand out Read More…

Every Door Direct Mail

Every Door Direct Mail

Save time, money and get your marketing message to your customer with Every Door Direct Mail. Every Door Direct Mail (EDDM) is a program of the U.S. Postal Service (USPS) that makes marketing to your customers easier and more affordable than ever. Without purchasing a list, you can reach every door of a geographical area while taking advantage of a Read More…

Graphic Design

Communicating your message clearly, effectively, and creatively is essential for your business to succeed. Having a good design gets you noticed and helps make that positive first impression with your potential clients that will gain you recognition.   Why Hire a Graphic Designer? Many businesses think that hiring a professional graphic designer is an advertising expense that they can skip. Read More…

Logo Design

Logo design is easy. Take a look at the logos for Walmart, Target, Nike, and Windows.  One of our team of designers could have whipped out those designs in 5 minutes flat.  So then why is logo design so hard?  Why can’t we just offer a quick in and out logo design service: “Stop in anytime, logo designed while you Read More…

Promotional Products

Mugs, tumblers, pens, keychains, hats, glasses, thermoses, golf balls, lanyards, tape measures, wristbands, USB flash drives, and thousands upon thousands more. Shopping for the right promotional product for your customer can be equal parts entertaining, and daunting. Searching for something as simple as a pen to give away to potential clients can be a challenge. Luckily, the Ultra Graphics promotional Read More…

Personalized URLs and Generalized URLs

PURLs and GURLs

PURL (Personalized URL) Definition:  A series of microsites with personalized information, dynamically created using a customer-provided data list with first name and last name columns.   Personalized and general URLs are customized web addresses unique to each individual you target with your email marketing campaign, giving you the opportunity to interact with your customers like never before. By providing a Read More…

Search Engine Optimization

Search Engine Optimization

What Is SEO? Search engine optimization (SEO) is the process of creating unique and relevant content on your web pages that matches customer queries on search engines like Google and Bing, resulting in better rankings for your site. With millions of companies vying for the “top spot” in every search, effective search engine optimization is critical to gaining the most exposure for your company and Read More…

VDP Marketing

What is VDP Marketing? VDP, or Variable Data Printing, is a technique that creates a personalized and relevant message for each and every recipient on your marketing list.  Using a combination of high quality data and powerful variable design and printing software, we can create, print, and mail unique pieces for every customer. Make it PERSONAL! The goal of every business Read More…