Posts by Evan Ulrichs
Why the Human Eye Still Loves Print and the Science Behind It
Marketers often ask: “Does print really stand out anymore?” The science says…ABSOLUTELY! 🧠 Color grabs attention faster than almost any other visual cue. Studies in visual cognition show that our brains detect color differences pre-attentively…meaning before we consciously decide where to look. Reds, yellows, and bold contrasts can literally make your message “pop out” from its surroundings in milliseconds. 💡 Read More…