Print Resolution Calculator
Common resolutions for print:
300dpi – Offset and Digital color and black and white
This industry standard resolution is high enough to where it becomes difficult to distinquish individual pixels (dots of color) by the naked eye. Perfect for business cards, brochures, booklets, magazines, and other smaller “handheld” marketing and stationery materials.
120-150dpi – Large format color and black and white
This resolution is a bit lower to accommodate the larger print projects like posters, banners, etc… The assumption is that larger projects are meant to be seen from a longer distance, and so high resolution can be a waste of file size and processing time.